TID Insights / Growth Tools

Make the numbers visible before making the decision.

Practical calculators and planning tools for marketing and growth investments, designed to expose assumptions before more budget is committed.

Available now

Decision tools.

Live Calculator

Exhibition ROI Calculator

Model total event investment, cost per qualified lead, break-even customers, expected revenue and expected ROI.

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Framework

Exhibition ROI Framework

Understand what should count as cost, pipeline and attributable return.

Read framework →
Planning

Exhibition Marketing Checklist

A practical timeline from 60 days before the show to the first 30 days of follow-up.

Open checklist →
How to use TID tools

A tool should improve a decision, not decorate a dashboard.

Expose assumptions

See which inputs are carrying the business case.

Model break-even

Know what performance the investment must produce.

Decide the next action

Proceed, improve the plan, reduce cost or stop.

Need a human review of the numbers?

TID can help pressure-test the growth plan behind the model.

Talk to TID →