Live Calculator
Exhibition ROI Calculator
Model total event investment, cost per qualified lead, break-even customers, expected revenue and expected ROI.
Open calculator →Practical calculators and planning tools for marketing and growth investments, designed to expose assumptions before more budget is committed.
Model total event investment, cost per qualified lead, break-even customers, expected revenue and expected ROI.
Open calculator →Understand what should count as cost, pipeline and attributable return.
Read framework →A practical timeline from 60 days before the show to the first 30 days of follow-up.
Open checklist →See which inputs are carrying the business case.
Know what performance the investment must produce.
Proceed, improve the plan, reduce cost or stop.
TID can help pressure-test the growth plan behind the model.